Meet The Team
Our Architects
Rocio Vidal
Rocio Vidal is a licensed architect across multiple states, with a passion for transforming residential spaces into functional, inspiring environments. With a background that spans architecture, urban design, and sustainability, she brings a thoughtful balance of creativity and technical precision to every remodel. Raised around construction and real estate development, Rocio’s eye for design was honed early and strengthened through years of experience on everything from ground-up builds to complex home renovations. She’s also a LEED AP and AICP professional, known for finding smart, lasting solutions that reflect each client’s lifestyle while enhancing the way their home feels and functions day to day.
Our Designers
Rob McLaughlin
With a degree in Interior Design from Otis College of Art and Design and a background in real estate, this Los Angeles-based designer brings a well-rounded perspective to home remodeling. His early exposure to architecture and design—thanks to a structural engineer grandfather—sparked a lifelong passion for creating functional, personalized spaces. Drawing on years of experience buying, remodeling, and selling homes, he takes a thoughtful, client-first approach to every project. By understanding not just how a space looks but why it needs to change, he delivers designs that are both deeply practical and beautifully tailored to each client’s lifestyle.
Kelvin Nguyen
Kelvin brings a creative, collaborative spirit to every home remodel. With a background in Civil Engineering focused on Architectural Design and a certificate in Photorealistic Visualization from Vizacademy in the UK, he blends technical precision with artistic flair. His approach is all about finding smart, stylish solutions that work with each space’s unique challenges—whether that means embracing a structural quirk or helping clients refine bold ideas. Friendly, detail-oriented, and easy to work with, he’s dedicated to turning houses into homes that feel both functional and beautifully personal.
Emanuel Herrera
Emanuel Herrera brings a sharp eye for color, texture, and layout to home remodeling, drawing on his background in fashion and business. Trained at FIDM and experienced as a business owner and production assistant, he combines creative vision with strong project management skills. From concept to completion, Emanuel excels at translating client needs into stylish, functional spaces—curating mood boards, sourcing materials, and overseeing execution. Whether refining a kitchen layout or designing a bold, statement bath, his work balances aesthetics with practicality, delivering personalized interiors that elevate everyday living.
Calinia Henry
With a degree in Interior Design, Calinia brings over 15 years of experience to the interior design industry, specializing in high-end remodels. From architectural plans to final execution and beyond, she’s passionate about turning clients’ dreams into reality. With a refined eye for detail and an innate appreciation for texture, depth, and the perfect balance of elements, Calinia has earned a reputation for building lasting relationships with her clients throughout Southern California.
Calinia believes that every design she creates should be a reflection of the home’s owner as well as an investment in quality and beauty that lasts.
Tyler Mitchell
Tyler brings a lifelong passion for design, craftsmanship, and creative problem-solving to every remodeling project. With hands-on experience in woodworking, construction, and space planning—including building custom mini RVs—he has a keen eye for detail and a strong sense of how to make interiors both functional and inspiring. Originally drawn to architecture as a child, Tyler’s design approach is shaped by a love of travel and cultural storytelling, which informs his ability to create spaces that feel thoughtful and personal. He combines artistry with practical know-how to deliver remodels that are efficient, beautiful, and full of character.
Our Founders
Eden Rush
As the co-founder of 5blox, Eden Rush brings over a decade of professional construction experience to the table. After successfully launching his first company in 2015, he recognized a gap in the Los Angeles remodeling industry for client-first service and authentic, innovative design.
With this in mind, Eden helped launch 5blox, a company built on thoughtful design, real value, and what matters most to the client. From the initial consultation to the final walkthrough, he leads each project with a focus on creating homes that function even better than they look.
His bold, direct, and deeply invested leadership style is one of the main reasons 5blox’s remodeling services leave homes more inspiring and structurally sound than before.
Josh Goldenberg
Josh brings operational savvy and a client-forward mindset to 5blox. After rising through the ranks to support the U.S. territory for the company Sabatino Truffles, he teamed up with Eden Rush to create a one-of-a-kind, full-service remodeling firm here in Los Angeles.
Josh makes sure clients feel genuinely heard. He treats each and every detail with strict consideration so that when projects are finished, they exceed every expectation. His approach is practical, client-focused, and built on trust. With Josh at the helm, 5blox doesn’t just build homes; it builds confidence.
Tom Gregory
Tom turns big-picture strategy into real-world impact. With two decades in multimedia design and agency-level marketing, he brings creativity, precision, and a knack for storytelling to the 5blox family.
From high-converting digital campaigns to powerful client relationship work, Tom’s goal is to make sure the 5blox message hits home.
Tom is the first touchpoint for incoming clients in addition to being a business-to-business relationship manager. As a natural connector, Tom thrives on building partnerships and boosting visibility in the competitive Los Angeles market.
Our Production Team
Barak Shemtov
Barak bridges design and construction like few others can. With a civil engineering background, he’s developed a sharp eye for design and a genuine passion for turning creative ideas into practical, beautifully built spaces.
At 5blox, he works closely with clients, designers, the architectural department, and construction crews to help bring big ideas to life. He’s a problem-solver by nature with high standards and a talent for keeping timelines tight. Whether he’s troubleshooting on-site or reviewing technical drawings pre-build, his ultimate goal is to deliver detail-driven results. With Barak on the team, every dream home project benefits.
Elaine De Los Santos
Elaine takes floor plans and turns them into tangible realities for 5blox’s clients. With a degree in civil engineering from UC Irvine and experience in 3D modeling, she helps clients view their dream homes before a single piece of drywall goes into place.
With a deep understanding of structure and function, Elaine creates renderings that are both precise and immersive. She collaborates with builders and designers to make sure each project is just as visually stunning as it is structurally sound. Bridging imagination and execution, Elaine gives clients the confidence to say “yes” before work starts on dream homes.
Juan David Daza
Juan David is the engine behind 5blox’s production process. With a degree in business administration and several years of experience in Los Angeles construction, he helps construction crews stick to tight deadlines so that 5blox meets and exceeds clients’ expectations.
As the production manager, Juan David oversees every phase of the build-out, working closely with crews and the project coordinator to ensure each project is properly scheduled, packaged, and staged. With Juan David on the team, 5blox operates like a well-oiled logistics machine.
Enrique Barragan
Enrique is a builder’s builder. Raised in trade, he brings real-world experience, technical know-how, and no-nonsense leadership to every 5blox project. As superintendent, he runs the field, keeping each phase of construction tight, efficient, and aligned with the client’s design vision.
He lives and breathes quality construction and is relentless about getting things done right the first time. From integrating new AI technologies to training the next generation of construction crews by staying on top of cutting-edge industry insights, Enrique brings discipline to the job site. For clients, it means a worry-free build. For 5blox, it means consistent results.
Christian Morales
Christian is the voice and vision behind the 5blox brand. As a trained filmmaker and skilled content strategist, he creates the videos, photos, and digital stories that bring each unique remodel to life online. From cinematic walkthroughs of the latest design projects to eye-catching social reels, his content helps build trust while showcasing 5blox’s dream home transformations.
Christian captures the details, the process, and the people behind the work. With over two years at the helm of all things social media, he’s helped grow 5blox’s digital presence into a powerful extension of its in-person experience.